Short-Form Video Content & TikTok Partnership with PhotoRoom
My initial TikTok video, crafted in July 2022, embraced the on-trend collage aesthetic during the time period and quickly captured the audience's attention.
This success prompted me to produce a tutorial-style video responding to viewers' requests. The tutorial resonated with an even broader audience, amassing 2 million views within one month.
Capitalising on this momentum, PhotoRoom, a leading photo-editing app, approached me to create a bespoke tutorial showcasing their editing tools. The collaboration resulted in a promotional video that successfully engaged users, evidenced by the high number of likes and saves.